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September Member Sentiment Survey: Steady as She Goes

The Percentage of Customers Refusing Services The number of service providers reporting 10% or Less of their current customers are still refusing service has increased to 53%, continuing the steady growth. In other words, for the first time, more than half of respondents say they are doing business with 90% or more of their pre-shutdown […]

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A Great Time to Improve

For all the bad things about the pandemic shutdown, one thing is certain; it has forced you to reduce your operations down to the basics. You had no choice but to become as streamlined and efficient as possible. Regardless if you want a life-style business that goes on for decades, or you are creating a […]

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In-Person 2021 Annual Conference Planned for March

UPDATE. Please read our update to move the 2021 Conference virtually Many members have wondered if the association will be hosting an in-person conference this coming spring. The answer is yes! i-SIGMA is moving forward with plans for an in-person event as usual at this point, understanding that things may need to change should data […]

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Board Approves New & Revised Committee Guidelines

During a strategic planning session of the Board of Directors earlier in 2020, the then Board Presidents, Angie Singer Keating and Christopher Jones, had requested an audit of the association committees to determine which would be kept and which may need to be retired. During the assessment that followed it was found that while some […]

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Market Recovery: Why Vertical Marketing Segments May Not Matter

I was recently asked if there was any information on how certain categories of business… say financial … might be generating more business for i-SIGMA members than another during the shutdown. The answer was no, since the questioner was really interested in knowing if there were surveys or studies on the matter. On the other […]

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