Welcome to NAIDnotes

August 7, 2012

By Bob Johnson, NAID CEO

According to, a “blog” is a website containing a collection of writer’s or group of writers’ own experiences, observations, opinions, etc., and often having images and links to other websites.

While at face value blogging seems like just another content generator, I’ve come to learn it means a lot more. It blurs the line between social media and conventional websites, magnifying the benefits of both to be more than the separate parts.

Blogs amplify the “clout” of social media platforms while dramatically boosting the search engine results of their website hosts. Blogs give their source the highest potential to put meaningful, persuasive information in front of any person on the planet who might be looking for it.

But there is still an inescapable reality – true of all content from the beginning of the written word – it only works if it is valuable.

Over the coming weeks, months, and years, I, other NAID staff members, and guest bloggers will do their best to bring useful insights and perspectives on a wide array of issues relevant to NAID members, the world of secure destruction, vendor qualifications, and data protection. Through the NAID website, social media platforms, and printed publications, we’ll endeavor to attract a broad spectrum of readers who are not only industry participants but also policymakers, privacy and security professionals, and records managers.

I invite you to visit this blog regularly. We have a lot in store for NAIDnotes readers so stay tuned and remember to leave comments to keep the discussion going.