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PRISM Privacy+ Certification: Time to Join the Club!

In March, i-SIGMA announced changes to PRISM Privacy+ Certification making it not only more affordable but also a much stronger sales tool. March is also when COVID-19 made its international debut. You had bigger fish to fry. More Affordable 1) Already PRISM Privacy+ Certified? RIM service providers can now renew Privacy+ Certification without the high […]

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ITADs and Shredders Note: Conditions Continue to Favor a Data Security Focus

The premise of my last blog was that there is a big benefit to developing your revenue model based on data security services (i.e., consistent revenue). I explained how and why the current downturn in commodity pricing presents a unique opportunity for reposition of your firm as a data-security service, e.g., when commodity prices are […]

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Using the Commodity Price Downturn Window to Grow and Strengthen Your Business

While the downturn in prices of recycled materials affects all information destruction companies, some are feeling them more than others. Service providers – both on the electronics side and paper side – who priced the service and focused their value proposition on the value of the recyclable commodity are most affected; some dramatically. I know […]

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Inclement Weather Warnings: Customer Service and Marketing Go Hand in Hand

Planning, training, and mock disaster exercises – Three key components of an effective disaster plan.  Regardless of the size of a RIM provider or company service level, the ability to respond internally to the threat of disaster or a potential disaster is critical. One that is well documented, understood by all team members, and available […]

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Why You Need to Pay Attention

By Bob Johnson Over the past decades, NAID members have come to know me for trumpeting the latest data protection regulations and for expounding on their various threats and opportunities. As a result, I understand some might simply think, “Here he goes again. It’s the end of the world as we know it.” I hope […]

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Abandoned Records Case Study

In a previous PRISM International blog, there was a discussion related to RIM providers responding to issues of abandoned records within a record center.  As a follow-up to that discussion, it is important to address that it is not a matter of if – but a matter of when a record center and team will […]

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Record Abandonment -Identify RIM Provider Alternatives?

Who pays the bill when the company declares bankruptcy? When a practitioner retires and/or meets an untimely death–who pays the RIM service invoice?  What about the outstanding invoices when a practitioner closes a “single practitioner” office and joins a large consortium practice or medical school? As an example, who pays the invoice for those boxes […]

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Knowledge is Power… and Profitable

It is commonly understood that professional services command significant economic advantage over services requiring no perceived expertise.  For most, medical doctors come to mind, and even within their ranks, those with specialized expertise extract the highest prices. Before you think I’ve lost it, I’m not going to tell data destruction and RIM professionals that they […]

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My First Shred School

Kelly Martínez, NAID Director of Marketing & Communications I still consider myself new to the association. Next month will mark my one year anniversary. And while I come with nearly 15 years of marketing experience, in the world of secure data destruction and all things NAID, there remains much for me to learn.  As such, […]

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Customer Misconception: No Need for Written Information Destruction Procedures – Selling Information Disposition by the Book (vol. 8)

By Bob Johnson There is a good reason Chapter 7: Information Disposition Policies and Procedures is dedicate strictly to advising data controllers on how to create their internal operating manual for destroying obsolete media and information. That reason: it’s required by law that they have them. That point is first emphasized on page 14 of […]

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