Session Description: Start NAID 2018 off right, by joining the Annual Golf Tournament, held this year at the Hermitage Golf Course. Learn More >>
Sponsored by: Vecoplan
Friday, April 13
Session Description: Want to receive Certified Secure Destruction Specialist Accreditation (CSDS)? Learn more about this prestigious accreditation. Once you have studied and are ready to become a CSDS, take the exam during NAID 2017.
Registration is required to take the exam. Please contact Katie Mahoney, firstname.lastname@example.org, for the registration form.
Exhibit Hall Open
NAID 2018 affords the only opportunity to meet with dozens upon dozens of Information Destruction vendors. Walk the Exhibit floor to make new contacts and network with different exhibitors, including but not limited to those in the business of shredding equipment, bailing, sorting, handling equipment, paper recyclers/brokers, containers, consoles, carts, software, etc. Also, don’t forget that NAID 2018 also gives you access to MWMA 2018 exhibitors as well!
First Time Attendee Orientation
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Networking, Business Growth, Risk Management, Operations, Sales & Marketing Panel: Executive Committee Members and Conference Committee Members Session Description: An opportunity for first time attendees to meet other first time attendees and veteran conference goers. Executive and conference committee members will give an overview of what to expect and how to best navigate the conference. More information on the certification orientation portion to come.
Sponsored by: Shred Industry Solutions
Information Destruction: You Might be Doing it Wrong
Sector: Electronic Data Destruction Categories: Operations, Risk Management Presenter:Katie Fletcher, CSDS; Data Security, Inc. Session Description: In the secure disposal of information, there exists numerous opportunities for failure. Don’t leave the door open to risk! Find out if you’re committing some of the industry’s most common mistakes and discover simple steps to avoid them.
NAID Certification: A Passport to Success & Profit
Sectors: Electronic Data Destruction, Hard Copy Destruction Category: Profit Potential Panel: Don Adriaansen, CSDS; TITAN Mobile Shredding, Steve Innerfield, CSDS; Quality Shredding and Bob Johnson, NAID Session Description: Some customers have high, custom demands. Did you know that NAID Certification can extend to fulfill client-specific needs? Learn how NAID Certification meets vital client and service provider needs and how to leverage that knowledge to close sales. Understand the details of the process for achieving NAID Certification, and unearth how the continued evolution of this program may well make it a global requirement soon enough.
Sponsored by: Data Security, Inc.
What Information is Really on Old Devices & Why it Matters
Sector: Electronic Data Destruction Categories: Business Management, Risk Management, Sales and Marketing Presenter:John Shegerian, ERI Session Description: Uncover what types of private and potentially dangerous content can be easily accessed on discarded – yes, even “wiped” – hardware. The case studies of major cities, such as New York City and Los Angeles, who are stepping up to the challenge, paint a picture of how other cities could respond. Walk away with the insight of how to impact your community and more effectively sell to clients.
Sponsored by: Guardian Data Destruction Inc.
Improve Web Traffic & Get More Leads
Sectors: Electronic Data Destruction, Hard Copy Destruction Category: Sales and Marketing Presenter:Drew Dekker, NetGain SEO Session Description: Remember advertising in the Yellow Pages? Times have changed. Local businesses are connecting with potential customers using a variety of platforms across the internet. Gain insight into the ever-changing world of digital marketing as you learn the latest strategies to run a successful pay-per-click campaign, increase web traffic, and convert web visitors into paying customers.
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Operations, Business Management Presenter:Joe Roberto, Shred-Tech Session Description: We go along for years, happy to get any account we can. Time passes, the number of customers grows, and we add more overhead, equipment, and employees. But are we really making as much profit as we could? How much are we leaving on the table? Discover how to make money on every account from a 25-year industry veteran who has seen secure destruction services grow from a cottage industry to a global market and who ran one of the most successful secure destruction services in the world and now talks to hundreds of service providers annually.
Sector: Electronic Data Destruction Categories: Business Management, Operations Presenters:Renee Schafer, Data Security Inc.; James Isner, National Security Agency; Dr. Fred Spada, Center for Member and Recording Research (CMRR) Session Description: Technology is ever-shifting and evolving. In a market that exists due to this constant evolution, being ahead of the curve can make the difference between a windfall and playing a constant game of catch-up. Explore with this panel of experts the innovations and technologies that lie ahead and how our industry should begin preparing to handle them. Will you be ready?
Sector: Hard Copy Destruction, Records Management Categories: Business Management, Profit Potential Panel: Eric Haas, A.R.M.S. Inc, Patrick DeVries, CSDS; DeVries Information Management and Chris Kelley, COR360 Session Description: Once client material is scanned, it can often be destroyed. As such, scanning and imaging services are among the staples of RIM service offerings and for many NAID members a logical and ideal first venture into addition RIM services due to the scalability and relatively low entry price. Get introduced to the world of scanning or if you already provide services dive deeper on key issues related to customer acquisition, technology advancements, and untapped and emerging markets.
Defining “Reasonable” in Electronic Media Disposal
Sector: Electronic Data Destruction Category: Risk Management Presenter: Michael Harstrick, Garner Products, Inc. Session Description: The risk of exposure of 1TB of data (70MM pages) for companies that have financial, health or behavioral information is huge and of great concern. Given that the regulatory standard requires “reasonable” disposition procedures, what are the options? Wipe? Shred? Degauss? Understand what each of these really means and the potential hazards involved as you help your clients mitigate the risk of a data breach.
Sector: Electronic Data Destruction Categories: Business Management, Risk Management Presenter: John Benkert, CPR Tools Session Description: Hear real-world data destruction experiences that are frankly unbelievable! With these examples, gain a deeper understanding as to why it is critical to verify that the sanitization method you use works and why identifying when it doesn’t is imperative to your customers. Also, discover the different types of verification that NIST recommends and other techniques that you should be using for your business.
Unleash Years of Archived Records (General Session)
Sector: Hard Copy Destruction Category: Business Growth Presenter:John C. Montaña, Esq., Montana and Associates Session Description: Organizations around the world have been storing records for decades. It’s said that the amount of unnecessarily stored paper records is more than 20 times the annual business paper created in a year. Hear from one of the country’s foremost records management legal authorities how to unlock decades of stored paper records, potentially creating millions of tons of destruction and millions of dollars in service revenue.
Session Description: The best way to end the first day of a riveting conference and expo? With a block party of course! We take tailgating to the next level with by bringing in mobile shred vehicles for the event. Mix. Mingle. Check out the latest in mobile shredding technology. Find a service provider. Network. Eat. Drink. Laugh. This event is not one to miss.
Sponsored by: Shred-Tech
Saturday, April 14
Morning Coffee & Tea in the Truck Lot
Enjoy a cup of coffee or tea in our outside truck lot before sessions begin.
Sponsored by: Shred-Tech
Shredded Office Papers Market Review
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Profit Potential, Business Management Presenter:Bill Moore, Moore & Associates Session Description: There are a number of changes occurring in the available supply of office papers and the demand for the recovered paper grade, sorted office papers (SOP), that they go into when shredded for confidential document destruction. With the recovered paper business being a global one, the U.S. market will be discussed in the context of the world supply and demand of SOP. The following areas of interest will be covered in this presentation:
Worldwide and US supply/demand of printing & writing papers, of which office papers are a subset
The major issue of the declining use of printing and writing papers by the world’s developed economies producing constraints on the supply of recovered chemical fibers for de-inking.
Contaminant issues in the recovered office papers
What are the drivers of the SOP market and pricing
Breach Preparedness: Real Risks. Real Data. Real Answers.
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Profit Potential, Risk Management Panel:John Iannarelli, Retired FBI Special Agent; Mark Pribish, VP and ID Theft Practice Leader at Merchants Information Solutions, James McCabe SVP, Identity Theft Solutions at VERO Session Description: Changes in technology continue to make individuals and businesses more vulnerable to identity theft and breach events. There are ways to maximize your business protection and still increase your revenue. Walk away understanding:
REAL RISKS facing your business and your clients from the criminal cyber-world from the real-life experiences of a retired FBI Cybersecurity Agent
REAL DATA about breach and identity theft trends from a subject matter expert who has over 25 years’ experience
REAL ANSWERS from a leading solutions innovator on best practices for data breach preparedness and how it can GROW YOUR REVENUE.
NAID 2018 affords the only opportunity to meet with dozens upon dozens of Information Destruction vendors. Walk the Exhibit floor to make new contacts and network with different exhibitors, including but not limited to those in the business of shredding equipment, bailing, sorting, handling equipment, paper recycler’s/brokers, containers, consoles, carts, software, etc. Also, don’t forget that NAID 2018 also gives you access to MWMA 2018 exhibitors as well!
Note: The Exhibit Hall will be closed during the following times on Saturday:
12:00pm – 1:20pm for the Business Lunch
4:30pm – 5:45pm for our Keynote Speaker presentation
Overcoming the C-Suite Challenge
Sector: Electronic Data Destruction Categories: Business Management, Sales and Marketing Presenters:Russ Ernst, Blancco Technology Group; Karen Fedder, Blancco Technology Group Session Description: ITAD professionals have long understood their sales pitch to prospective clients. It’s a great story to tell – the classic win-win scenario. They can help clients recapture the investment sunk into retired IT assets, while, at the same protecting critical, regulated client data; data that often is put a risk when that same equipment is sent off for recycling. So why aren’t thousands of prospective customers from small businesses to the largest enterprises on board? Discover why we’ve been talking to the wrong people and sending the wrong message. Learn how to overcome this challenge and get the attention of C-Suite executives.
Join your colleagues for some refreshments and networking inside of the exhibit hall.
Sponsored by: KEITH Mfg. Co.
Uniquely Better (General Session)
Sectors: Electronic Data Destruction, Hard Copy Destruction Category: General Session Presenter:Dawn Connelly, Esq., Lifting Up Leaders and All Points Mobile Shredding Session Description: The stakes are high. The culture you create in your company determines the success of your business. Research shows that you can increase the productivity of your team by 50% by doing certain things. Discover the keys to motivating your team, creating a culture of proactive problem solving, and enhancing trust. Learn how doing the right things can free you up to work on your business, rather than getting bogged down with the busy work that sabotages most leaders’ efficiency. You’ll walk away with the keys to take your organization and your team to new heights.
Sponsored by: Safety Vision, LLC
Session Description: While there is no additional cost to attend the Business Lunch, this is a ticketed event. Please register during the registration process.
Sponsored by: Jake, Connor & Crew
Please note, during the Business Lunch the exhibit hall is closed.
Vendor Selection & Chanel Partners: Who’s Touching Your Stuff?
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Business Management, Risk Management Presenter:Connie Mastovich, Reclamere Session Description: When scrap materials are sent to a downstream vendor who then winds up on the wrong side of environmental regulations, it can easily come back to you as a lawsuit, fine or clean up expense. Learn not just the importance of vendor vetting but the process of developing and providing a thorough vendor questionnaire. Know which certifications and attestations to look for to assure a safe business relationship and how to determine the best way to establish a business associate agreement that will allow the vendor the access they need while maintaining the integrity of your systems and information.
Sectors: Electronic Data Destruction, Hard Copy Destruction, Records Management, Diversification Opportunities Category: Sales and Marketing Panel:Joe Harford, CSDS; Reclamere, Inc., Colin Scott, CSDS, Reclamere, Inc.; Ray Barry, Stevens and Stevens Business Records Management, Inc. Session Description: Sales is an integral part of the business world in which we live. Join this interactive session to up your sales’ game in the coming year. Experience a review of last year’s Sales 101 and 102 key takeaways, mixed with fresh information, and leveraging examples, recognition and roleplaying, and walk away knowing what it takes to be a Sales Superstar.
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Business Management; Operations Presenter:Scott Bidwell, Andrews Software, Inc. Session Description: It’s Friday morning and you’re on your way to the office (your home away from home), where you take great pride in what you have built over the many years. It’s a gorgeous, sunny day – even your building and shredding trucks seems to shine in the sun. Security cameras capture you as you drive into the facility’s parking area. Nearby, you see the new pile of rack that was recently delivered, awaiting installation; things are moving up. There’s a spring in your step as you walk up the sidewalk and pull out your key fob to enter the building. Much attention has been paid to ensure top-of-the-line security and solid business practices are in place. Two steps into the foyer your feeling of satisfaction quickly and unexpectedly evaporate as you’re informed there is inventory that needs to be delivered, shred bins that need servicing, and your trucks can’t leave the yard.
Running a business is hard. Learn how not to be held hostage when daily operations go side-ways.
Sponsored by: Andrews Software, Inc.
Afternoon Refreshment Break in the Exhibit Hall
Join your colleagues for some refreshments and networking inside of the exhibit hall.
Sectors: Electronic Data Destruction, Hard Copy Destruction, Records Management, Diversification Opportunities Category: Sales and Marketing
Panel: Joe Harford, CSDS; Reclamere, Inc., Colin Scott, CSDS, Reclamere, Inc.; Ray Barry, Stevens and Stevens Business Records Management, Inc. Session Description: If you want to be the best, you have to put practice into action. Experience “Shred Idol” (you are so right to think of the American Idol TV Show). Here the top five sales challenges are explored in the most fun completion at NAID that literally puts what we are learning into action as we evaluate others’ roleplaying.
Sectors: Electronic Data Destruction, Hard Copy Destruction Category: Risk Management Presenter:Tom Dumez, Prime Compliance Session Description: Dive into the everyday risks that often go unnoticed. These are the real world things that employees may do that can either contribute to a breach or attract unwanted attention from regulators. Take note and nip them in the bud before these liabilities cost you.
Creating a Culture of Engagement to Drive Business Results
Sectors: Electronic Data Destruction, Hard Copy Destruction Category: Business Management Presenter:Renee Schafer, Data Security Inc. Session Description: Did you know that roughly only 25% of business leaders have an employee engagement strategy? Organizations need to invest in employee engagement in order to stay competitive, drive productivity, and improve bottom-line results. From the shop floor to the top floor, uncover effective strategies that yield happy, productive employees.
No Excuses: Taffer’s Simple Science of Success (Keynote Speaker Presentation)
Sector: Hard Copy Destruction Category: Business Growth
Keynote Speaker:Jon Taffer, World-renowned business consultant and the Executive Producer and Host, of SPIKE TV’s Bar Rescue
Session Description: Jon Taffer, world-renowned business consultant and the Executive Producer and Host, of SPIKE TV’s Bar Rescue understands failure better than anyone. After 145+ episodes of his hit TV show, he has seen every excuse and every cause of business failure there is today. Let him share with you what causes business failures and how to recognize it and own it before it plummets your life and business into financial disaster. Don’t miss this enlightening experience.
Please note, the exhibit hall is closed during the Keynote Speaker Presentation.
Sponsored by: Shred-it/Stericycle and Downstream Data Coverage
Reception in the Exhibit Hall
Session Description: Don’t miss out on this opportunity to network, greet old friends and make new acquaintances. Drinks and appetizers will be served.
Sponsored by: Iron Mountain
Sunday, April 15
Morning Coffee & Tea
Enjoy a cup of coffee or tea before sessions begin.
Sponsored by: Shred-Tech
Making Easy Money from Privacy Regulations
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Profit Potential, Sales and Marketing Presenter: Ross Federgreen, CSR Professional Services, Inc Session Description: Learn how to increase your profits thanks to global regulation and identity theft. Every business you deal with must comply with the ever-increasing regulations related to personally identifiable information or data life cycle management. Are you familiar with the GDRP, EU-US Privacy Shield, expanding state regulations and enforcement or is this Greek to you? As we walk through the destruction requirements associated with these regulations and more, discover exactly how each of these offer you new and unique opportunities to increase your net revenue. You can do this without capital investment – no new trucks; no facility additions; no fiscal investment!
Sector: Electronic Data Destruction Category: Profit Potential Presenter: Craig Boswell, HOBI International Session Description: The rapidly evolving Internet of Things (loT) landscape is littered with even more rapidly aging technology, elevating the need for more stringent data destruction technology and processes. The web of connected technology means data exists across several different devices. Hear how to approach and manage data destruction challenges in the loT world.
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Profit Potential, Sales and Marketing Panel: Glenn Laga, Guardian Data Destruction, Bob Korkos, Shred Industry Solutions and Bob Johnson, NAID Session Description: You have a client list – perhaps hundreds of clients who are already concerned about data security. Are you getting all their discarded hard drives? Are you trying? What about the clients you don’t have? Could hard drive destruction be your foot-in-the-door? Hear directly from those who have dramatically increased their hard drive destruction business what tactics worked (and which didn’t). Discover what it takes to pursue this growing and profitable service offering.
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Operations, Risk Management Presenter:Jason Teliszczak, CSDS; JT Environmental Consulting Inc. Session Description: Physical security is the heart of data security. Without it, data may be lost at various parts of the chain of custody. Discover what is important to have in place and what the current market is utilizing to ensure that their business assets and customer data are secure.
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Profit Potential, Sales and Marketing Panel: Angie Singer Keating, Reclamere, Mike Cheslock, E-Reuse Services and Matt Young, Electronic Value Recovery, Inc. Session Description: The end game is revenue. Broaden your network to partner with an IT refurbisher and reap the rewards. A panel of experts in computer refurbishing, reuse, and resale share:
The business model
Relative economic advantages to refurbishing
How to ensure data security remains the imperative priority
How to sell refurbishing to clients
How to develop a profitable partnership with refurbishers already operating in your market
Sector: Hard Copy Destruction Categories: Profit Potential, Sales and Marketing Panel: Jacqueline Terrell, R.E.B., Steve Richards, CSDS, Richards & Richards; Lucas Gilmore, Gilmore Services Session Description: Secure destruction service providers work with hundreds if not thousands of clients who have been traditionally ignored or overlooked by records storage companies. These smaller accounts represent the largest untapped segment of potential storage customers. Hear from those who have broken into this market segment their hard-learned lessons so you may grow your business and profit from serving their storage needs.
Sectors: Electronic Data Destruction, Hard Copy Destruction Categories: Business Management, Profit Potential Presenter:Vladimir R. Vasak, K2 Partners Session Description: For a business to be sold anywhere near its full potential value, it needs to be brought up to ‘sale-ready’ condition before it can be marketed successfully. Getting to that point takes a lot of planning, preparation and work to achieve. Therefore, the decision to sell a business cannot typically be made spontaneously.
However, a strong case can be made for owners to get their businesses into sale-ready condition even if they don’t have plans to sell anytime soon. It will make their business more efficient and more profitable while they own it, not just at the eventual sale time. Being sale-ready acts as a sort of insurance in the event that circumstances unexpectedly change. You will also be well-positioned to act if an attractive offer comes along or an alternative investment opportunity arises.
Walk away with answers to these questions and more:
What are the key factors that make a business ‘sale-ready’?
How do the leading buyers in our industry evaluate businesses?
What are the major value drivers and what does ‘good’ look like?
How to perform a gap analysis and prioritize remediation projects?
Sponsored by: Allegheny Shredders
The Two Most Powerful Words
Sectors: Electronic Data Destruction, Hard Copy Destruction Category: Sales and Marketing Presenter: Lou Rofrano, AMS Store and Shred Session Description: Learn how the two most powerful words can be harnessed by organizations, teams and individuals to bring about innovation, change and professional development. These same two words tell us that we must take action to avoid negative outcomes. Discover the simple steps to follow to leverage the power of these words in practical application for yourself and your company. What are the two words? Find out in this session.
Stop Personally Sabotaging Your Bottom Line (General Session)
Sectors: Electronic Data Destruction, Hard Copy Destruction Category: Business Growth Presenter:Tom Adams, President & CMO for Flourish Press Inc.; Founder of Webvitality;
Author of You Are the Logo Session Description: You might not admit it or even recognize it, but you influence your business results more than you realize. Revenue, expenses, and profits are profoundly affected by you, personally. If you have problems in your business, it’s easy to blame your staff, the competition or even the state of the world. But in many cases, your business problems are also your personal problems in disguise. As an owner/operator/executive, your personal life and your business results are intricately connected. Your emotional and psychological states, your health, energy, passion, and views all affect your business in ways you may never expect. Learn your effect on business outcomes from examples that prove this connection in both small business life and enterprise. Then, master practical ways to change the outcomes.
Sponsored by: Allegheny Shredders
Session names, descriptions, speakers and/or panelists are subject to change.